Tag Archives: user generated content

Does BBC Newsnight DUMP guests if they get bad comments on Twitter?

Two weeks ago I saw this tweet.

This really interested me as a journalist who writes about UGC and the power it can have. Most people who consume news and media now follow and comment events on twitter, we have written about this in relation to the Xfactor on #Xfactor and BBC Question Time on #bbcqt. But the revelation that the Editor of Newsnight has a twitter feed in the gallery and uses real time feedback to cull tanking guests really impressed me. As avid reader of this blog you will know we still have something of a trust issue with UGC so we decided to put it to the test (after contacting Newsnight but getting no response).

Theory..

Newsnight ‘data’ set

We watched Newsnight and set up a twitterfall feed with the search #Newsnight, so far so scientific. We then timed how long each guest spoke for and how many positive or negative comments they or the debate that they were having got on Twitter. We then subtracted the negative comments from the positive comments and so each guest receives a single +/- figure. For example. Shaun Bailey received 3 negative comments and no positive ones so he gets a score of -3. We did this on two dates Tuesday 22nd March and Thursday 31st March as we thought it may be slightly more scientific and then we put all the data into a table then a lovely graph thanks to Many Eyes – to see the fully interactive graph click here.

Many Eyes Visualisation

So what have we learnt from this albeit it entirely unscientific experiment..

1. That we need more data to make more of an accurate reading.
2. Any strong reaction on Twitter be it negative or positive means the guest gets more airtime
3. Guests that are hovering near the 0 likeability scores are actually getting less time..therefore boring means less screen time.

It seems that that the initial tweet was right if a guest is tanking i.e boring then they get less screen time! The POWER of UGC is very much alive!

Here are some tweets from John_Crooks when Noman Bentoman, Hisham Matar and Mike O’Brian were talking and they all got amongst the shortest time as they didn’t provoke debate.


Aside from the very many factors that can change. Guests it seems are likely to be dropped if they are dull and get no reaction not bad reaction, after all a programme like Newsnight is all about debate.

As a side note the biggest reaction on Twitter was for a package on the Big Society by Stephen Smith, whose whimsical style seems to have rubbed most viewers up the wrong way..

No chance of that being dropped then..

by JAMES GLYNN @jamesglynn

 

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5 (and a half) Simple Steps for YOUR site to get MORE User Generated Content

We all know content is king, but there are only so many posts that you can churn out before your creativity/willing evaporates. So how can you get your community to become more engaged with your site and contribute?

1. Comments – It may sound obvious but so many blogs and websites still don’t allow comments, so activate the comment box and get communicating. Respond to all comments with more information and debate, you want to stimulate debate on your website.

2. Ask the Right Questions to get Debate – Now your community can comment you need to provoke a bit of debate. Users won’t readily comment they will only do so if they feel they have something to say, if your post leaves them feeling cold, they’ll stay quiet. So finish your posts with a question it could be as simple as what do you think? Or have you got anything to add?

3. Polls – are a great and simple way to get your community involved and reacting to your posts. There are loads of different tools that you can use most of which can easily embedded into your blog/website. Our favourites are;
i) PollDaddy
ii) micropoll.com
iii) twiigs.com
All three can be embedded onto your blog or website and PollDaddy even comes with analytics so you can see who is responding. Here are a couple we made earlier on PollDaddy about what you think of UGC.

4. Use the Right Tools – aside from polls there are literally hundreds of tools out there that help you to get more user generated content. We love Nabble, a tool that allows you to seamlessly embed a forum into your website ( unfortunately only as long as it is WordPress.org).

Nabble Forum on UGC


What do you think of UGC and the best ways to attract it?

The forum took two minutes to create and is embedded with a quick copy and paste of HTML code. Users stay on your site when using the forum and can share posts with social media plugins, helping your UGC reach a wider audience with no extra work for you! Call us lazy but we like that even if it is only available on WordPress.org!

5. Get the Community to do it for YOU!FV Community News is a WordPress.org plugin that allows you to create a form for users to submit fully formed articles with pictures, tags and they can be posted automatically on your site or after moderation straight off a fully intergrated WordPress dashboard.

Intergrated dashboard with FV Community News plugin

The plugin is completely spam proof using the same Aksimet system as WordPress. All you have to do is click “approve” and hey presto some brand spanking new UGC content. It is also good for receiving anonymous tips! You can see here what it looks like on Divito Design.

Lastly, but most definitely not least… optimize your publishing date and time. There is no excuse for not doing this as you can pre-set publishing time and dates for your posts! Time the publication so the maximum number of your readers will be online and your content isn’t lost in the big digital sea! A fellow member of team GbU did a similar post on this a few weeks ago!

So let us know what you think? Or if you have any top UGC generating tips, Comment, Tweet or go on our UGC forum!

by JAMES GLYNN

PREVIEW: Al Jazeera English’s new UGC news show: The Stream

Al Jazeera is a news channel on the up. Riding high after the success of its Middle east coverage over the last couple of months, this May it is launching an all new show with user generated content at its heart.

“The Stream”, which has been in development since last year, will be a new daily talk show on Al Jazeera English with a fully intergrated web community. In fact, ‘the web community is arguably more important in getting the right feedback, stories and editorial angle of the show’

Generated By Users spoke to Ahmed Shihab-Eldin producer and co-presenter of “The Stream”. The whole concept behind he programme is to seek out untold stories, get ground level angles on big news events and to link into often overlooked discussion points or conversations online. That means that Justin Bieber and Charlie Sheen, popular as they are online won’t be featuring, but instead “The Stream” will stay true to Al Jazeera’s mission by giving a voice to the voiceless.

To create the narrative of the show which is unscripted and without autocue, social media curation is vital and they make use of a tool called Storify to create the conversation that fuels the show. Storify allows you to take multiple feed from social networks and compile them into one narrative.

As the show is built on user generated content and is screened live trust obviously becomes an issue. Al Jazeera already have a portal roughly similar to CNN’s iReport so they are already attuned to issues of UGC and trust. Ahmed Shihab-Eldin says that the number of people engaged online mean that facts are checked by crowdsourcing, but admittedly on face value we have to be wary of UGC.

News organisations no longer have exclusivity over our news and what we see, stories are breaking on twitter and online tools mean that everyone can be a part of telling the story as is the case with live blogs. But will there be more intergration of UGC and News?

Viewers and consumers of news are more willing to except lesser quality for immediacy and traditionally unreported angles, but does it risk making traditional reporting obsolete?

Al Jazeera English has seen a massive surge in popularity in recent months (increase of web traffic by 2500%), especially in the United States, due to its non-stop comprehensive coverage of the uprisings across the Middle East and North Africa. They hope “The Stream” can help to advance the cause of social media as a legitimate form of publishing information.

We’ll have to wait and see if “The Stream” succeeds where others (CNN we’re looking at you) have failed. But if anyone can make it work it’s a news organisation on the up.

Join “The Stream” on Twitter or http://www.ajestream.com/

The future of User Generated Content? CNN, iReport and Open Story.

CNN are pioneered a new approach to UGC and News with iReport and now they are launching a new user generated experience with Open Story. Generated by Users spoke to Lila King – Participation Director of CNN.com who takes us through the last five years of iReport and crucially what CNN have planned for the future with Open Story.

Open Story – CNN’s big UGC jump forward?

Japan Open Story

iReport has existed for almost five years and become more and more intergrated into CNN’s website and coverage of news. Now with Open Story (still in Beta) it takes CNN’s footage and all the perspectives of iReporters and it places it on a map and timeline giving you a full overarching picture of a news story. This rounded approach to user generated content existing together in one realtime platform is a bold one and one that the GBU team like a lot. Check out the SXSW and Japan Open Stories that Lila King Mentions.

So what is iReport?

Back in 2006 CNN first started its iReport initiative. CNN iReport is the network’s participatory news community. CNN iReporters from all over the world come to CNN.com to share video, photo, audio and text they deem newsworthy. Additionally they form communities of shared interests and engage in impassioned discussions.

CNN's iReport Homepage


It began after a number of stories where footage taken on camera phones was more compelling than traditional news organization footage. News events such as the Asian Tsunami, London 7/7 and Hurricane Katrina really shuck up the way we receive news and how news is gathered.

Here is Lila explaining in full

and a little more on the History of iReport…

Can we Trust User Generated Content?

The biggest challenge when it come to UGC is trust so we asked Lila if we can trust iReports and how CNN vet them. She says that iReports are vetted for CNN with the same rules as any other kinds of footage used on CNN staff. iReport has the same editorial philosophy as CNN.

So is UGC the future of News?

According to Lila the power of UGC is in combination with professional journalist as it offers incredible diversity and human viewpoints, but also UGC requires a lot of filtering and curating to make it successful.

iReport in Numbers

  • Typically CNN vets between 5 and 10 percent of the iReports that are received
  • CNN’s iReport has more than 753,000 registered “iReporters” (Source: iReport Server Log Data) with an average of 2.1 million unique users each month through February 2011. (Source: ComScore).
  • In its history the community has brought in 799,959 videos and photos
  • There are an average submission of 15,391 iReports each month on iReport.com.
  • CNN has received an iReport from every country in the world.       

How Media outlets can use User Generated Content for Feedback and Complaints. ‘Ranters to Ravers’ a Case Study

Lots of people like to comment and complain about the media coverage. Be it that they are unhappy about a TV presenter’s beard or that they are not happy about the panel of a Question Time programme.

The audience is key in media, they are the reason journalism is created. All TV, radio and online content is catered to specific audiences and demographics. This is so strong that some companies go to great lengths to create a fictional character that embodies the kind of person they are trying to make content for. They often even give the character a name. For example ITV Daybreak’s person might be called Sheila. She has 3 children, has a part-time job in an office and is a stay at home mum the rest of the week. At meetings it wouldn’t be totally bizzare to refer to Sheila by saying “now remember Sheila I don’t know if she’d like to see someone having their arm amputated at 9 in the morning.”

Well you get the picture!  Audiences are crucial in media, so it has always been open and receptive to comments about their shows. Traditionally this was done through the good old Royal Mail. Your letter would get through to a person in for example the BBC Points of View office who would, if you were lucky, broadcast your views on the PoV show. These days most people don’t send letters, but they do send lots of angry emails and tweets over the internet at just the click of a button!

The fact that people can tweet or use other forms of social media including Youtube to ‘rant’ about media coverage as it happens could be detrimental to a network’s ratings. If twitter is ‘trending’ for example #bbcqt (BBC Question Time), and all of the tweets are negative, surely it would be a good idea for the network to try and improve people’s perceptions of the show.

Some businesses like Dell have managed to harness the art of complaining into an online experience which transforms as they put it ‘Ranters to Ravers‘. I.e. people who hate the service to people who rave about it! I think that this form of user generated content is something that journalism and media outlets could learn a lot from.

They connect with their customers online, helping them with problems and listening to their views. Unlike many outlets which people contact and never receive any reply. They try to find solutions to their problems and change people’s perceptions of the company by improving their experience of the product.

Here Dell’s Stephen Jio talks about the project:

If people knew that their views were being dealt with in real time, they would perhaps be more willing to keep listening or watching a show. It would be equally useful for the media to listen to their audience and interact with it as they would know what they like and what they don’t. They could therefore cater to their audience’s every wish and who knows they might see their ratings shoot up…

What do you think?

Is it enough that BBC Question Time only has these ways of contacting them ? Or is it time for them to bring feedback and complaining into the social networking century?

This is a good article about how companies are profiting from customer interaction over social media.

http://www.fishburn-hedges.co.uk/news/articles/new-media-age-event-reputation-online

By Kirsty Malcolm @kirstymalcolm

What are the advantages of using UGC on hyperlocal websites and blogs?

User generated content is extremely important to hyperlocal blogs. The readers of this kind of blog are often those who generate content for it.

People are always interested in what’s happening in their area. Equally if something interesting happens in a local area be it a car crash or a street party, people seem to like to talk about it and connect with other people to see if they know what’s going on.

Blogs and websites can either have simple comments sections to allow people to generate content or they can actively seek user generated content and news using plugins like the box shown below.

Battersea people is a hyperlocal website that focuses on news and events in London’s Battersea area. They have an area on their homepage dedicated to asking its readers about what’s happening in the area:

As you can see someone called “ex-teacher” has just sent in something.

And what are the advantages of asking your readers for UGC?

  • people in the community can be original sources for stories
  • they often know more about what’s happening at a local level than journalists
  • they will be able to comment on the real life situation as it happens
  • they can send in pictures/videos which is especially good if your journalist can’t be there
  • people like to be members of communities so if they see their content being used they are very likely to continue sending in information which maked them a reliable source
  • it can be a great source of case studies

I talked to Anisa Kadri,, the Community Publisher of Battersea People, about how the site uses UGC. She told me that some of the advantages to UGC are finding original stories, getting feedback from readers, and adding value and information to stories that they might have missed.

When I asked about how they regulate their UGC she said that the main regulator is the readers themselves. Anyone can press “report as abuse” on a comment or post and it will be immediately sent to the site administrators who can decide if it should stay or go!

Many people are scared by UGC being on their websites, but in the end a lot can be gained from it. As long as there is some form of content regulation that means that abusive comments or content can be removed it should be ok.

One of the big problems is when people start to say things that could be against the law. People might say something defamatory or libelous.  We’re working on a post to explain all about this right now!

Click here to listen to the interview with Anisa. Or follow the link below:

http://boos.audioboo.fm/swf/fullsize_player.swf

Here are some other websites with interesting articles about UGC and Hyperlocal websites:

User Generated/Community Content

By Kirsty Malcolm @kirstymalcolm

Online Identity and the Importance of Reputation

Phone-ins, interviews and opinion polls form the bedrock of traditional journalism. This form of audience participation enriched the journalism. In today’s online journalism, user generated content also serves to provide more layers to enhance the journalism.
Yet with all journalism it is important that your source is trustworthy.

Stephen Fry, is one of the most popular ‘Tweeters’, with more that 50,000 people following him on Twitter. He has built up an online reputation that makes people want to interact with him and experience his own micro-blogs.

However talking to one BCC reporter he revealed that his initial thought about Twitter, calling it ‘the weirdest and naffist idea I’d ever come across…You tell people what you’re doing and obviously a lot of that is pretty banal and common place and easy to mock…’

Fry goes on to comment that some of his blogs may be ‘savagely banal’ but such is the frequency and reliability of his Tweets that he is rewarded with such a high amount of followers.

If your online reputation is the basis of your popularity and reliability, then maintaining it is crucial. The ease and accessibility of Twitter means that it is very easy to destroy that reputation by Tweeting something that is false or slanderous. Stephen Fry commented on this, he is always ‘aware that I could shoot my mouth off inappropriately if I’d had a few glasses of wine or if I was in a really stinky mood, or if I reveal my location to disadvantage’.

Within the world of blogging and user generated content there grows a sense of online community. Many people who use Twitter commonly have questions or problems they need help with. This may be as a journalist, or for a more general question. The sense of community is such that you expect that if you ask a question, it is likely that another Tweeter will help you and answer it or refer you to a source that may help. By helping them, you not only solve their issue, you help establish credibility and identity among the Twitter and wider online community.

An example of this is when Stephen Fry tweeted asking for advice when a bat became trapped in his house and within seconds he had hundreds of replies within seconds! This method was by far the quickest way to tap into the collective wisdom of the public because of the reputation and following he had built up.

Watch Stephen Fry’s Unofficial Guide to Twitter below!

By Vanessa Holland