Tag Archives: Twitter

UGC for Entertainment Journalists

User Generated Content can be a useful medium for all types of journalism. All mainstream news companies provide excellent internet sites, that are linked to Twitter and other social media platforms. Their content relies on polls, videos and content that the wider public uploads.

One aspect of journalism that relies increasingly on social media and UGC is entertainment journalism. There are thousands of bloggers and UGC members who contribute to entertainment journalism.

Below are two case studies that utilise UGC in different but equally successful ways.

Perez Hilton

Perez Hilton is the ultimate entertainment and celebrity blogger.

He has built his career on his website and the infamy it generated. Within the first six months of Hilton’s blogging career, his first blog PageSixSixSix.com was named “Hollywood’s Most-Hated Website” by Us TV program The Insider.

As of April 2009 PerezHilton.com was ranked as the 491st most trafficked website on the Internet (143rd within the US) according to Alexa, the subcompany of Amazon.com.

His infamy has been built on the UGC input on his blogs. Relying on his network of sources of personal contact but also tips given to him by the public via his internet sites. He is dependent on the UGC input to his website for his success. His success has become so monumental that he has branched into mainstream international media, including a slot on Radio 1 and on British TV, see the video below!


Hollyscoop

Hollyscoop is  is an online entertainment magazine focusing on Hollywood media, celebrities, fashion, and “Hotspots”.

Hollyscoop provides a good example of UGC and sourcing information for entertainment journalism. It provides up-to-minute breaking news and exclusive stories, directly from the source. It is also updated 24/7, bringing readers from around the world fresh international content daily.

It also commits to a wide variety of UGC sites, promoting itself and its brand across all social media and online community. It has its own Website, a feed on Twitter, FacebookMySpace, and multiple channels, including channels on Blinkx, 5min, Vimeo,  and Youtube.

Hollyscoop has reached across so many online platforms that they are able to get interviews from all the top celebrities as you can see from the video below.

Both these internet entertainment institutions use UGC to their advantage. Building the online networks they depend on and utilise they have built successful careers as entertainment journalists. The impressive scope of their online networks and the publicity they gain from it show how useful UGC can be to a journalist.

By Vanessa Holland

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Brand Yourself: Building and Organizing Your UGC Identity

In today’s community whether it be social, professional or online your own identity and personal branding is essential.

Raising awareness of who we are, building careers, and giving them a voice they may not have had before. Social media overlaps all these aspects of our lives. There are many tools that are available as we build our personal brands. monitoring them and promoting them. Here are some useful tools to help build and organizing your own personal brand…

Gravatar: Your Gravatar is an image that appears on social media sites. It appears beside your name when you do things like post a comment or a blog. These help identify your posts on blogs and web forums, so keeping the same picture throughout is an easy way to give your online identity continuity.

bit.ly: Is a great way to shorten your URL web addresses so you can share links to share more easily on Twitter (and other sites) that have a restriction on how much space you can type. It also offers a real time link tracking so you can check how many people clicked on your link. Not only does this simplify your social media, it also is a good way to check how popular your content is.

Plaxo: When you begin building your own personal brand, you will start to have lots of different social media forums on which you build your identity. When you do this, keeping track of your contacts may become confusing and Plaxo can help you keep on top of this. You can import them in, then have them present in the cloud. Then you can access all these contacts whenever you like, from your computer, your mobile, or on the go!

Delicious: This is a good way to keep track of all the internet pages that you like or use. Its a good tool to organise your life, bookmark what you like and put them in categories so you can organise your personal brand.

 

Wisestamp: Everybody sends emails and they may seem mundane and not relevant to social media, but you would be wrong! With this site you can include a  social signature which links to your blog/website, and important social links. Its fast and easy to set up and will help formalise your personal brand.

by Vanessa Holland

The Top Twitter 100

Last month The Independent Newspaper published their list of 100 Top Tweeters.

‘Its 200 million users share 110 million messages a day – and if you don’t know who rules the twittersphere, you don’t understand the 21st-century world’ The Independent aim to give their definitive guide of the UK’s tweet elite.’

To see who made the top 100, click here.

The Independent’s list does present a helpful list to those working in the media and those interested in UGC. The list breaks with tradition as it doesn’t place their primary focus on numbers of followers (although they do consider popularity), but also content, interactivity with followers and social impact of their Tweets. This is a welcome change from the usual polls that publish lists of the ‘top tweeters’ that comprise of vacant celebrities.

Their Top 100 is comprised of a wide strata of the public world, not just the Katie Price celebrities of the UK (although she does rank in at number 89). Those who made it into the top 100 Tweeters included politicians, comedians, broadcasters, journalists, scientists, activists, authors and musicians.

The very first person listed is Sarah Brown, wife to ex-Prime Minister Gordon Brown and is called by some “the first lady of Twitter“. She seems notable as she heads the list and rightfully so. Hailed by The Independent as ‘an unexpected pioneer of the medium’ her case seems to show the triumph of Twitter. While she was mocked when she first began Tweeting, and her Tweets are often rather dull. Yet through her endearing nature and her campaigning work that she publishes on Twitter, she has grown incredibly popular. Her interactivity with her followers also commends her as a top Tweeter, an important aspect of any UGC forum.

The Independent argues that ‘she is now more listened to than her husband’. This seems an amazing achievement when she has based it all on her User Generated Content of Twitter. Using her experience in PR to create such a successful online identity,  inviting her husband to guest edit for the day, increasing her following by a thousand. While her Twitter account does not reveal any opportunities for journalism, it does provide an excellent case study for how to manipulate UGC to the best possible capacity.

If a woman who has nothing of particular wit or breaking news can reach the top of a list like this, posting about family walks and the generally mundane then it seems that UGC can be accessible, and useful to everyone and anyone!

By Vanessa Holland

The Responsibility of UGC- The Curious Case of Charlie Sheen

The power of User Generated Content has recently been highlighted with the case of Charlie Sheen.

The actor Charlie Sheen made history when he opened Twitter account, amassing over 1 million followers in 24 hours, setting a new record.

And why such a following over such a short period of time? Well it was a response to the seeming mental breakdown of the actor. Sheen’s breakdown since being fired by the producers of Two and a Half Men have been captured in his own uploaded YouTube videos. The ‘Sheen’s Corner’ videos along with his other video rants seemed to expose his erratic behaviour and have become internet hits.

Such was the intense popularity of these videos that at the time of writing this blog that his interview with the ABC news channel in which he announced he was ‘bi-winning‘ as opposed to bi-polar it has been viewed 8,375,801 times.

This is the interview below:

Views on Sheen’s behaviour have ranged from judgmental to the celebratory but what his case demonstrates is the power of UGC.

As a result of his UGC output and the popularity of them, Sheen has announced he is going on tour, called: ‘My Violent Torpedo of Truth: Defeat is Not An Option‘. According to Perez Hilton, the gossip blogger, the shows sold out in under ten minutes.

In financial terms Sheen’s video blogs and Twitter have brought him a tour that is estimated will make him $7 million. That’s about equal to four episodes of his old show, “Two and a Half Men.”

Sheen’s activities have been the cause of much concern in the press, with increasing speculation of his mental health state. His self-published blogs that show his questionable mental health have provoked many people to suggest that authorities should intervene.

In the case of Charlie Sheen, his behaviour has led to considerable financial gain. However it does raise the question the responsibility of the public in reaction to UGC such as blog posts.

As UGC contributors we also have the responsibility of what we publish and the reactions they inspire. Charlie Sheen’s UGC output made him international news, a seemingly constant feature in the news reports as he published video after video, Tweet after Tweet. We may question the content but we cannot question the prominent role of UGC and its value in public interest cases.

By Vanessa Holland

POLL: Do YOU like or trust UGC when used in OUR news?

Ok so over the last few months we have brought you loads of interviews with the ‘big-wigs’ of UGC and News organisations. Now we want to know what YOU our loyal readers and lovers of online journalism think…

In case this is your first time here get yourself up to speed by what we mean by User Generated Content.

A great new post coming just vote in these two polls…ALSO if you have anything else to add please either let us know on our twitter @generatedby user Or comment down below!!! Thanks

and….

User generated content, social media and the law.

Since 2006 and the explosion of UGC on sites like YouTube, content uploaded by users has become invaluable for journalists.

A great example of the importance of UGC for main-stream media was the immediate aftermath of Moscow’s Domodedovo airport bombing earlier this year. Major news networks like Sky and BBC used the footage in their main programme coverage.

 

 

The Guardian’s Comment Is Free (CIF) offers a platform for journalists and guest posters to publish content and invite comment and discussion on particular issues.

However, the nature of the news and views site has meant it can be open to the possibility of libelous or defamatory comments being left. For example the comments made on Kieran Yates’s post which recommends a rap song with anti-semitic lyrics.

As journalists, we need to remember that the same legal rules apply to online content as with print and broadcast material. Here are some key things to consider regarding the internet and the law in the UK for those providing services based on UGC:

copyright issues in relation to UGC and any legislative exemptions which may be available

rights clearances

•the ‘mere conduit’ and ‘hosting’ defences

•legal issues relating to offensive/defamatory/illegal content, minors and the likelihood of action by authorities.

Ashley Hurst is a senior association in the Media Litigation Group at Olswang law film and specialises in internet disputes. He told us how social media sits with the law:

 

 

For more information on UGC and the law check out this free eBook.

 

By Lucy Hewitt

The search for Japan’s loved ones is on…thanks to social media

The issue

An 8.9 magnitude earthquake. Over 4164 people dead. Fears of radiation poisoning growing. 450,000 people displaced from their homes. These are the result of an earthquake that shook Japan last week.

The aid of User Generated Content

The only thing that has remained largely intact is the internet and has played a pivotal role in helping families find their loved ones since the disaster struck. It must be a horrific time for people who are desperately searching for family and friends, who have no idea of their whereabouts or even whether they are alive or dead.

The best advice is “to continue your efforts to be in contact with your loved one(s) using SMS texting and other social media (e.g., FaceBook, MySpace, Twitter, etc.) that your loved one(s) may use.”

This was the advice given by the U.S. Embassy in Tokyo to U.S. citizens in Japan in the search for loved ones. In the message from the U.S Embassy, people were also encouraged to use the Google Person Finder, Youtube Person Finder and the Red Cross’s Family Links website to try and find people.

Less than an hour after the quake, the number of tweets coming from people in Tokyo amounted to more than 1,200 per minute, according to Tweet-o-Meter. Click here to see people exchanging stories about their searches and experiences.

Person Finder is often created by Google during emergencies because it allows people to leave information about their whereabouts or information about a missing person. At the time of writing, there were about 158,700 records for Japan — more than 140,000 more records than were submitted to the last such site it set up for the victims of the Christchurch earthquake in February.

The Red Cross Family Links site operates in a similar manner, publishing a list of names with contact information of people who want to make it known that they are alive and people whose relatives have indicated they are missing.

Many of these status’ allowed people to get in touch very quickly. There were 4.5 million status updates from 3.8 million users across the world on March 11 that mentioned “Japan,” “earthquake” or “tsunami.”

The latest

Fellow journalists, you may be interested to know that the Japanese Prime Minister’s Office has created an English twitter page for people around the world (and of course beneficial for journalists!) The twitter account @JPN_PMO is translating from the disaster information account @Kantei_Saigai.

Is anyone following @JPN_PMO?
By Linzi Kinghorn